Printing Press Profits Continued
The Printing Press Profits course is very popular because of the decline in traditional print businesses. You may have heard of the opportunity rating, First Research’s estimate on industry performance and risk. You might be curious about what it is and how it works. Here’s a quick overview of what it is. Then, read on to learn how you can get the most out of this program!
Nearly all U.S. commercial printers are privately owned and employ less then ten people. The industry’s top four companies account for less that 25% of its revenue. According to a recent survey conducted by the National Print Owners Association, 44 percent of member companies projected significant to moderate increases in sales in 2014. Sageworks, a financial data company, analysed the results. This company specializes in the financial performance of privately owned companies.
The Printing Press Profits report also points out a trend that could help you predict future growth: the oligopolistic structure of the industry. As a result of decades of consolidation, the printing industry is undergoing a transition to an oligopoly. The smaller companies are growing while the larger ones are shrinking. This trend, while it may seem positive on the surface could spell doom for the industry.
In the past decade, the US economy has driven the growth of commercial printing. Financial printing, which is an extension of advertising, has become increasingly important. The stock market has an impact on commercial printing, but paper costs account for a quarter of the total. If paper prices are low, printing companies do not suffer. Low paper prices, however, encourage higher volumes, which increases profits. Ink prices are affected by oil and resin prices.
As the industry shifts towards mass customization, the Printing Press Profits report reveals that customers are demanding faster turnaround times and shorter print runs. Printing businesses need to find ways to improve speed and still make profits. Although incremental improvements have been made to speed up the cycle times, they may not be sufficient to meet the increasing demands of the customer. The Printing Industries of America estimates that 30 percent of all printing will be done within a day by 2010.
Rising oil and gas prices may impact the prices of paper and other materials used by commercial printers. Already, paper prices have increased. If the oil and gas prices increase further, printing presses may have to pass on these costs to customers. Printing press profits may be affected by rising oil and natural gas prices. If you can’t afford the additional costs associated with these raw materials, you should consider the Printing Press Profits upgrade.
If you have a strong management skill, and some entrepreneurial instinct, you can start a profitable print shop. It is important to note that location plays a significant role in the profitability of a printing shop. You will make more money if your shop is located in a business area. But remember, most people don’t like to drive far to find a printing shop. A lot of commercial space on busy streets will be expensive, so make sure to consider the expected sales before you sign the lease.
Besides location, your business should be located near a lot of other businesses. Customers will come to your business if they have a lot of options for printed materials. Your printing staff should be able to perform multiple tasks. Ideally, they should be adept at all tasks. Your graphic designer should be able operate a D.I. machine and understand digital printing basics. In short, you need to cover all areas of printing.
In today’s digital world, printers can differentiate themselves from their competition by offering value-added services. This will help them achieve their business goals and carry out their business more efficiently and cost-effectively. While these are small investments, they will be far less expensive than a professional 3D printer. Assuming you’re able to invest in your printing press, you’ll be on the road to making profits in no time.
While traditional print jobs are the largest single market, a few have ventured into higher-margin design work. They’ve acquired computerized design systems and hired graphic designers to perform prepress work. Prepress work includes page composition, typesetting, image manipulation, and design. This type of work is more expensive than standard printing jobs and requires additional staff. This sector has more profit leaders who are less indebted and more productive. This allows them to hire designers at a lower rate.